THE PERKS OF MEMBERSHIP
You’ll receive the VIP treatment when you become a Barbie Signature member.
We’ve upgraded the experience for 2023 with extra high-end benefits.
Expand your collection with unique products available
only to members.
Priority Sale Access
Membership delivers the best opportunity to
purchase during select offers.
Join the crowdsourcing fun and vote on the design of new dolls.
Check out the latest members-only news, previews, and interviews.
View and respond to messages and insider info restricted to members.
Interact with Barbie designers, enjoy exclusive convention
perks, and more.