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THE PERKS OF MEMBERSHIP

You’ll receive the VIP treatment when you become a Barbie Signature member.
We’ve upgraded the experience for 2023 with extra high-end benefits.

Exclusive Items

Expand your collection with unique products available
only to members.

Priority Sale Access

Membership delivers the best opportunity to
purchase during select offers.

Voting Privileges

Join the crowdsourcing fun and vote on the design of new dolls.

Confidential Content

Check out the latest members-only news, previews, and interviews.

Private Forums

View and respond to messages and insider info restricted to members.

Member Experiences

Interact with Barbie designers, enjoy exclusive convention
perks, and more.

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CHIC EXCLUSIVES

CHIC EXCLUSIVES

Some of our premium series releases include dolls that only members can buy. Join now for the exclusive opportunity to complete your collections.
Some of our premium series releases include dolls that only members can buy. Join now for the exclusive opportunity to complete your collections.
Get Started Get Started

JOIN THE CONVERSATION

JOIN THE CONVERSATION

Become a member to connect with other fans, access exclusive content, and show off your own doll collections and customizations.
Become a member to connect with other fans, access exclusive content, and show off your own doll collections and customizations.
$9.99
$9.99
Get Started Get Started

HAVE MORE QUESTIONS ABOUT MEMBERSHIP?

We've got answers! Click below for helpful info about our membership programs.

Membership FAQs Membership Agreement