September 21, 2026 (9:00 am PT) through September 27, 2026 (11:59 pm PT), or while supplies last, get 20% off select items at creations.mattel.com/collections/limited-sale-event. Discount automatically applied at checkout. Club 59, Club Grayskull, Fang Club, and Red Line Club Members get an additional 5% off with code MEMBERFIVE. Cannot be combined with other offers. No prior-purchase adjustments. Taxes, shipping, and handling excluded. Void where prohibited.
UNO, Barbie and Magic 8-Ball x Keiichi Tanaami
JAPANESE POP ART LEGEND
A pioneer in the art world, Keiichi Tanaami perfected his craft for more than 60 years. To celebrate his career retrospective in Tokyo, we offered him three of our most iconic brands to use as a blank canvas. We are grateful to have partnered with him before his passing earlier this month, and hope these collectibles continue to honor his life and legacy.
WHIMISICAL GETS WILD
Tanaami chose some of his favorite art pieces to create this unique UNO deck. Every card is a psychedelic creation that turns game night into a kaleidoscope of color.
A SURREAL STATEMENT
Our dynamic Barbie doll wears a multi-colored dress featuring a 3D face and crab along with a vibrant yellow headdress — all nodding to Tanaami’s culture. Her beauty inspired a life-sized sculpture to be displayed at his career retrospective in Tokyo.
FANTASTICAL FORTUNES
A mind-bending collage is overlaid on the body of our iconic Magic 8-Ball and a custom floater includes inspired answers from the artist.
ADVENTURES IN MEMORY
Discover these collectibles alongside six decades of art from Keiichi Tanaami at The National Art Center in Tokyo August 7 - November 11, 2024. This career retrospective will also feature a life-sized sculpture and a commissioned art piece of Barbie. Learn more at the museum’s website by clicking below.