About Barbie Signature

Barbie Signature Barbie Signature
THE JOY OF UP TO 50% OFF THE JOY OF UP TO 50% OFF

Plus an added 10% off for our club members.*

Plus an added 10% off for our club members.*

MAKE THE HOLIDAYS HAPPIER MAKE THE HOLIDAYS HAPPIER

We’ve got the best gifts for fans of our brands.

We’ve got the best gifts for fans of our brands.

STAR POWER STAR POWER

Bob Mackie Holiday Angel Barbie Doll

Bob Mackie Holiday Angel Barbie Doll

A MERRY MUSIC ICON RETURNS A MERRY MUSIC ICON RETURNS

Barbie x Mariah Carey Holiday Celebration Doll

Barbie x Mariah Carey Holiday Celebration Doll

A SEASON OF SURPRISES A SEASON OF SURPRISES

12 Days of Christmas Barbie Doll and Accessories

12 Days of Christmas Barbie Doll and Accessories

Y2 YAY Y2 YAY

My Scene Barbie, Chelsea, and Madison Dolls

My Scene Barbie, Chelsea, and Madison Dolls

Fashion Pack transforms to make 2 outfits. Dolls sold separately.  Fashion Pack transforms to make 2 outfits. Dolls sold separately. 
AT THE OFFICE, ON THE TOWN AT THE OFFICE, ON THE TOWN

Barbie Day-to-Night Fashion Pack by American Girl

Barbie Day-to-Night Fashion Pack by American Girl

Shop Collections
Shop Collections
Box Image

Box Image

Box Image

Box Image

More Barbie To Shop

Block 1 Image Mobile Block 1 Image

KEN KOUTURE 
COLLECTION #1 

KEN KOUTURE 
COLLECTION #1 

Block 2 Image Mobile Block 2 Image

@BarbieStyle
Fashion Packs

@BarbieStyle
Fashion Packs

Block 3 Image Mobile Block 3 Image

60th ANNIVERSARY 
SKIPPER DOLL 

60th ANNIVERSARY 
SKIPPER DOLL 

Block 4 Image Mobile Block 4 Image

BARBIE LOOKS 
WAVE 4

BARBIE LOOKS 
WAVE 4

Read Our Articles
Read Our Articles
Box Image

Gold Dust Woman: Barbie Music Series Stevie Nicks Doll

Gold Dust Woman: Barbie Music Series Stevie Nicks Doll

Box Image

Groundbreaking Gold Medalist: Inspiring Women Kristi Yamaguchi Doll

Groundbreaking Gold Medalist: Inspiring Women Kristi Yamaguchi Doll

Box Image

Welcome to the Garden Party: 12 Days of Spring Barbie Doll

Welcome to the Garden Party: 12 Days of Spring Barbie Doll

Box Image

An Icon for the Ages: 65th Anniversary Barbie Dolls

An Icon for the Ages: 65th Anniversary Barbie Dolls

More Barbie To Love

Block 1 Image Mobile Block 1 Image

Become a Member

Become a Member

Block 2 Image Mobile Block 2 Image

JOIN THE CONVERSATION

JOIN THE CONVERSATION

From @BarbieStyle