1970s Barbies: Malibu Dreams and Superstar Style

Barbie doll styled in1970s fashion, representing Malibu dreams and Superstar glamour Barbie doll styled in1970s fashion, representing Malibu dreams and Superstar glamour Barbie in the 70s: Malibu Dreams and Superstar Style
Barbie in the 70s: Malibu Dreams and Superstar Style Barbie in the 70s: Malibu Dreams and Superstar Style

From Malibu to the runway, Barbie defined the spirit of the 70s.

From Malibu to the runway, Barbie defined the spirit of the 70s.



Travel back in time to a decade of dreams, when Barbie ushered in new looks, broke barriers, and redefined Hollywood glamour.


Editorial lifestyle image of 1970s Barbie dolls representing the decade's California sunshine and self-expression aesthetic Editorial lifestyle image of 1970s Barbie dolls representing the decade's California sunshine and self-expression aesthetic

Did you know? Malibu Barbie introduced the first deeply tanned skin tone in the Barbie line, redefining the doll's look for a new generation.
Did you know? Malibu Barbie introduced the first deeply tanned skin tone in the Barbie line, redefining the doll's look for a new generation.

FEATURED DOLLS OF THE 1970s

1971 Barbie Malibu doll with bright smile, golden tan, and sun-bleached blonde hair embodying California beach style 1971 Barbie Malibu doll with bright smile, golden tan, and sun-bleached blonde hair embodying California beach style

1971 Barbie 'Malibu'

1971 Barbie 'Malibu'

The ultimate California girl: bright smile, golden tan, endless summer vibes
The ultimate California girl: bright smile, golden tan, endless summer vibes
1973 Doctor Barbie doll in a white medical coat, a milestone in representing women in professional careers 1973 Doctor Barbie doll in a white medical coat, a milestone in representing women in professional careers

1973 Doctor Barbie

1973 Doctor Barbie

A milestone for representation, showing girls they could pursue any career
A milestone for representation, showing girls they could pursue any career
1975 Gold Medal Barbie doll in an athletic outfit celebrating women athletes during the height of competitive sports 1975 Gold Medal Barbie doll in an athletic outfit celebrating women athletes during the height of competitive sports

1975 Gold Medal Barbie

1975 Gold Medal Barbie

She celebrated women in sports during the height of world competition fever.
She celebrated women in sports during the height of world competition fever.
1977 Superstar Barbie doll with long flowing hair and glamorous disco-era styling 1977 Superstar Barbie doll with long flowing hair and glamorous disco-era styling

1977 Superstar Barbie

1977 Superstar Barbie

With long flowing hair and a dazzling smile, she defined disco-glam spirit.
With long flowing hair and a dazzling smile, she defined disco-glam spirit.
Stylized editorial image of 1970s Barbie representing beach-to-stage confidence and creativity Stylized editorial image of 1970s Barbie representing beach-to-stage confidence and creativity

From the beach to the big stage, 1970s Barbie was all about confidence, creativity, and the power to shine.
From the beach to the big stage, 1970s Barbie was all about confidence, creativity, and the power to shine.

Discover Barbie Through the Decades