1. What is Barbie® Signature?
  2. What do I get with membership?
  3. Am I eligible to join Barbie® Signature?
  4. How do I join Barbie® Signature?
  5. Am I guaranteed the chance to purchase each version of the member-exclusive dolls?
  6. Can I order by phone or fax?
  7. Can I get a replacement doll if there’s something wrong with one of the member-exclusive dolls or other exclusive dolls or online offers that I receive?
  8. Can my membership be suspended?
  9. How long is the membership valid?


What is Barbie® Signature?


Barbie® Signature is a premium membership program for members of For an annual membership fee of USD $9.99, Barbie® Signature members enjoy valuable advantages, plus features of the website not available without membership.


What do I get with my membership?


You get all of the below with your Barbie® Signature membership:


    • Access to member-exclusive editions: Barbie® Signature members will have exclusive access to purchase limited-edition dolls released ONLY to members throughout the membership year. You must be a member to purchase these products. These highly collectible dolls have limited production runs, except any items made to order.


    • Priority access to Barbie® Signature offers: Members will have an exclusive Priority Window of time (usually 48 hours before non-members) to purchase certain exclusive dolls promoted on that will be released throughout the membership year. In the News article for each sale, we’ll specify when the Priority Window begins. It’s possible that not every member will be able to purchase any dolls during the Priority Window if there were a greater number of members ordering dolls than the number of dolls produced. Should any inventory remain after the Priority Window, the dolls may become available to non-members to purchase. Unless made to order, all items are limited in production.


    • Exclusive members-only content: Barbie® Signature members get access to members-only sections of the site. Along with exclusive Barbie® Signature Inside Looks (exclusive photos), this features exclusive articles and interviews initially available to members but not the broader Mattel Creations community.


  • Access to our members-only forums and community: Interact with other Barbie® enthusiasts who share your passion for the brand. Our member-exclusive forums of like-minded collectors include shared discussions, photographs, and more that are only available to members.


Am I eligible to join Barbie® Signature?


You’re eligible to join if you’re at least 18 years old on the date you purchase your membership and have a valid credit card. (Sorry, we can’t accept checks or money orders.) Barbie® Signature membership is available to residents of the 50 United States, the District of Columbia, and territories of the United States, Canada, and any of the countries listed in the “Country” field that appear during the checkout process. If you have an eligible billing address but not an eligible shipping address, you, at your sole cost and sole risk, may engage a third-party shipper located at an eligible shipping address to receive and forward physical items shipped by us, provided that the third-party shipper does not forward the items to a Prohibited Country (Cuba, Iran, North Korea, Syria, Sudan, and the Crimea Region of Ukraine). At its sole discretion, Mattel may modify which countries are included as Prohibited Countries.


How do I join Barbie® Signature?


First, you need to register an account at and agree to the posted terms and conditions. Then you can purchase your Barbie® Signature membership HERE.


Am I guaranteed the chance to purchase each version of the member-exclusive dolls?


Since all dolls offered as member-exclusives are limited in the quantities produced, we can’t guarantee every member will be able to purchase each of the dolls. Your membership does include access to a Priority Window that gives you the chance to purchase most of the dolls we offer on Mattel Creations before non-members. Note that the Priority Window time may vary (it’s usually 48 hours), but it only lasts as long as the item remains available; once the item has sold out, the Priority Window ends.


Additionally, members have the chance to purchase exclusive dolls — available ONLY to Barbie® Signature members. We produce only the quantity ordered by members, so as long as you place an order for a Barbie® Signature doll within the Priority Window for ordering, you’ll receive one.


NOTE: Membership only guarantees the opportunity to purchase any item we offer; it does NOT guarantee an actual purchase. Also, having an item in your Shopping Cart does NOT guarantee the item is still available and does NOT guarantee an actual purchase. Your purchase is only confirmed once you have both completed your Shop transaction AND received an order number.


Can I order by phone or fax?


We only accept orders for Barbie® Signature memberships and member-exclusive dolls at, but it’s quick and secure.


Can I get a replacement doll if there’s something wrong with one of the member-exclusive dolls or other exclusive dolls or online offers that I receive?


Since our dolls are limited in numbers, we can’t guarantee availability of replacement dolls to send to people who received damaged merchandise. If we can’t offer an exchange, we’re happy to offer full refunds to customers who promptly return the damaged merchandise.


Can my membership be suspended?


All Barbie® Signature members are expected to follow the Membership Agreement. In rare cases, and at Mattel’s sole discretion, violations of the Membership Agreement can be considered cause to suspend your access permanently from Barbie® Signature member areas and/or access to Also, in cases of extreme or repeated misconduct (as determined solely by Mattel), your membership and all Barbie® Signature benefits (including, but not limited to, pending orders or backorders and all other transaction-related activity) may be terminated without refund or credit.


How long is the membership valid?


You’ll enjoy all the great benefits described above for one (1) year from the date you purchased your membership.


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