Mattel SDCC 2023 Exclusives

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"I AM THE GREATEST!"

As one of the most famous boxers in history, Muhammad Ali more than earned the title of “The Greatest.” We are thrilled to knock out this tribute to the icon and WWE Hall of Famer with our WWE Ultimate Edition Muhammad Ali Action Figure Set. We’re even pulling a rope-a-dope by giving you not one, but two of Ali’s iconic looks: championship boxer and referee from the inaugural WrestleMania.
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“MUST GO FASTER.”

In honor of the 30th anniversary of the 1993 blockbuster film Jurassic Park, we recreated the intense moment where Dr. Ian Malcolm finds himself in the back of a Jeep® Wrangler, pursued by a raging T. rex. The set includes a Dr. Malcolm figure, attached to our modified ’93 Jeep Wrangler Sahara with Real Riders fifteen52 wheels. Window packaging features art depicting the whole petrifying scene.
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A JURASSIC ANNIVERSARY

To celebrate 30 years, we’re giving you the man who brought dinosaurs back to life. This first figure of iconic director Steven Spielberg comes with a camera, director’s chair, dilophosaurus with a removable frill, and an animatronic stand. The special packaging is even a working clapperboard for a Jurassic display.
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A SNAP DECISION

Epic characters combine with cars as one piece to compete in the Hot Wheels RacerVerse! Marvel’s Iron Man and Thanos face off in this set, featuring LED-powered lightning effects. Take this battle between good and evil onto the classic Hot Wheels orange track – we're ready to put our fate in your hands.
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CHEWIE SAVES THE DAY

40 years ago, Return of the Jedi revealed how the Rebellion defeated the evil Empire. Our Starships Select edition celebrates a key movie moment, when Chewie is revealed as the driver of a stolen AT-ST. Die-cut packaging opens to display the all-metal vehicle, sculpted with an incredible level of detail. The attached Chewie figure stands with his arm raised in a victorious gesture.
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HANGING OUT IN STYLE

The Freak Du Chic returns, and Draculaura makes her first appearance in this spooktacular circus. Our doll swings through the air in a captivating vampire-bat-inspired costume, with hair styled in boo-tiful curls. Helping hands on her death-defying platform shoes keep this high-flying acroBAT securely on the trapeze.
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PANDA-MONIUM

Straight from the Minecraft jungle biome comes the cutest rare mob in the game. This Diamond Level Panda figure comes with five different faces featuring different expressions along with a bamboo stalk and smooshy kraton cake. Even the packaging is stackable with fold out leaves for a fun display.
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AN ICY INTRODUCTION

This Gold Label collectible set recreates the moment when siblings Katara and Sokka find a boy frozen in an iceberg. Releasing him, they discover he’s Aang – the last Airbender and the lost Avatar. This 3-figure collection includes Katara and Sokka in their winter gear, and a blue Aang suspended in a sculpted iceberg blister.
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THE NEW FACE OF EVIL

Masters of the Universe: Revelation introduces the terrifying villain Motherboard. Our Masterverse version is 12” tall, with a spectacular 24” open wingspan. She features 30 points of articulation and highly detailed sculpting, and comes with a second set of hands. Eternia’s heroes are in for the fight of their lives.
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CARPE KARP

For SDCC, we’re letting you build a fan-favorite fish. The 1574-piece, highly detailed MEGA Pokémon Motion Magikarp building set lets you turn the crank on the Motion Brick for authentic flopping movement. It even has an adjustable base with a Magikarp nameplate. Catch it before it’s gone!
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DRAW 2 SPIDERS

A couple of famous web-slingers from the Marvel Universe are joining the UNO Ultimate game with the Spider-Man 2099 vs. Venom 2-pack. These fan-favorite spider-character decks feature different actions and fun tidbits. Plus, for the first time, each card is full foil. Deal them together or with other UNO Ultimate packs for even bigger games.
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COUNTDOWN TO EXTINCTION

COUNTDOWN TO EXTINCTION

Welcome to Jurassic Park! Our latest crowdfund, which is on display at SDCC, started with the Entrance Gates and Ford Explorer #5.
Welcome to Jurassic Park! Our latest crowdfund, which is on display at SDCC, started with the Entrance Gates and Ford Explorer #5.
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ATTENDING SDCC IN PERSON?

ATTENDING SDCC IN PERSON?

Our guide reveals everything you need to know about shopping at the Mattel Creations booth (#2945).
Our guide reveals everything you need to know about shopping at the Mattel Creations booth (#2945).
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MORE TO LOVE

MORE TO LOVE

We’ve curated a special set of items that any card-carrying nerd would love to add to their collections. Shop for yourself and all the fandom lovers in your life.
We’ve curated a special set of items that any card-carrying nerd would love to add to their collections. Shop for yourself and all the fandom lovers in your life.